Toy safety is a serious business and Toy Safety Experts is a consultancy for producers and retailers in the toy industry. Our clients wanted an identity to reflect the serious side of their business but injected with a bit of fun to reflect their own personalities.

Leaping Cow produced a logo for the company’s website and stationery that was simple and easy to recognise while evoking the environment in which they work; the Teddy doctor does it all.